HYPERVSN Holographic Human Greets Visitors at Exhibition

In a world fast moving into the future, art is a unique way to show a combination of the past and future. In this article, Jorge Medellin Schwab, CEO at Parko Publicidad, will share the success story of how a famous Mexican artist reminded us that we still have much to learn from our ancestors, and uses HYPERVSN Holographic Human to greet visitors and tell them more about her art.

Jorge Medellin Schwab

CEO at Parko Publicidad
HYPERVSN Authorised Reseller in Mexico

Eva Vale is a famous Mexican contemporary artist, who decided to introduce innovation to her new art exhibition ‘Los Griegos’. This exhibition consisted of 10 art pieces displaying various Greek gods and demigods and their history; among them are Zeus, Medusa, Aphrodite, Pandora, Perseus and Poseidon. Furthermore, she was trying to tell the visitors the possible lessons that this amazing culture can give us, which are especially significant after our pandemic year.

Why did Eva Vale decide to Use HYPERVSN Holographic Human at her Exhibition?

For Eva Vale, it was very important that every guest visiting her exhibition would understand her idea behind it. She wanted to make art and the art world more accessible and comprehensible, to leave behind the myth that art is boring or difficult to understand. 

After our initial meeting she asked us about the possibility of creating a holographic person of her for her new art show. 

What was her first reaction when she saw HYPERVSN tech in action?

Even though Eva Vale was already familiar with this technology, when she saw HYPERVSN Holographic Human in action, she was very impressed and excited at the same time, as she understood that her idea was possible.

Tell us more about the exhibition

With the COVID-19 restrictions being very strict in Mexico, Eva Vale created her magic and reconfigured the whole art show, so that people can deepen their knowledge of the art world without any health consequences.

She designed the museum space from scratch, in order to be able to control the amount of guests per hour. Moreover, every night she hosted an “artist dinner” (up to 20 guests) where her sponsors invited their VIP clients. Among her sponsors we can name Bvlgari, American Express Centurion, Lincoln, etc. 

Also, I would like to highlight people’s reactions when they saw Eva Vale as a holographic assistant at the exhibition. They were very excited, as they had never seen such technology being used for these purposes. It once again proves that HYPERVSN can be used across various industries to amaze audiences.

For 30 days, holographic Eva Vale welcomed visitors, gave a short introduction to the world of Greek mythology and what people were going to experience during her exhibition. Moreover, each masterpiece had an audio recording of Eva’s explanation. 

Furthermore, without a doubt we will be using HYPERVSN technology for future art, gallery events and exhibitions.